ProteinBenchMethodology

KashiGO Protein & Fiber Cereal

Original, breakfast

Bench Facts

Serving size1 1/4 cup (63 g)
Per serving
Protein12 g
Cost$1.20
MeasuresRank in grocery items
Protein concentration24%#21 of 29
Cost per gram of protein10.0¢#15 of 29
Taste4.40#21 of 29

Rated 4.4 out of 5 by 593 Amazon customers; blended with 100 average ratings, that’s a taste score of 4.40.

Nutrition Facts

5 servings per 12.3 oz box

Serving size1 1/4 cup (63 g)

Amount per serving

Calories200
Total Fat2 g
Total Carbohydrate45 g
Total Sugars9 g
Protein12 g

As labeled for Original. Source: smartlabel.wkkellogg.com

Where the numbers come from

Price
$5.99 for 12.3 oz box (5 servings) at Amazon, Oct 21, 2026.
Rating
4.4 out of 5 from 593 ratings at Amazon, Oct 21, 2026.
Nutrition
smartlabel.wkkellogg.com
Research notes
Research notes

Protein comes from soy protein concentrate, soy flour and whole grains, so proteinSource is plant. Nutrition is from WK Kellogg's SmartLabel page for GTIN 00018627115717 (the Amazon listing's UPC): 1 1/4 cup (63 g) gives 200 kcal, 12 g protein, 45 g carbs, 9 g sugar (8 g added) and 2 g fat. SmartLabel omits servings per container; the label image on the Amazon listing shows 'about 5 servings per container' with the same numbers. Price rule: Amazon's Typical price of $5.99. The listing was on a 33% deal at $3.99 (shipped and sold by Amazon.com), which was not used.

How it compares

Against the typical grocery item, the best grocery item on each measure, and chicken breast.

Protein concentration

Share of calories from protein. Higher is better.

Cost per gram of protein

What one gram of protein costs at regular retail price. Lower is better.

Shorter is cheaper.

Taste

Customer rating out of 5, adjusted for review count. Higher is better. Axis starts above zero.